Analytics and privacy
You decide whether Paulin Properties may use Google Analytics and the Meta pixel for website statistics and to measure which ads lead to bookings. Declining does not affect your ability to search for or book accommodation. This page describes optional measurement on paulinproperties.se and paulinproperties.com.
Your choice controls measurement
No Google Analytics or Meta tags load before you make a choice. Necessary only declines optional measurement. Allow statistics only loads Google Analytics without ad measurement. Allow optional cookies includes statistics and measurement of which Google and Meta ads lead to a confirmed booking. You can reopen Privacy settings on this page to change your choice.
When you withdraw consent, future measurement stops, Analytics and ad-measurement cookies are removed for this domain, and the page reloads. Withdrawal does not automatically delete data already sent to Google or Meta.
What we measure
If you allow statistics, we measure page views, accommodation searches, property selections, checkout starts and confirmed bookings. For a confirmed booking, we send the currency, booking value and a unique pseudonymous transaction ID to prevent duplicate counting.
Google Analytics and the Meta pixel use pseudonymous browser identifiers and information such as browser and device. The providers also process the IP address when receiving a request. We do not send names, email addresses, phone numbers, form values, booking references, booking access links or full query strings. Events contain a cleaned page URL with only the domain and path. The owner portal and ordinary logged-in visits are not measured.
Choosing Allow optional cookies means Google and Meta may also use advertising-related storage and pseudonymous data to measure which ad clicks or impressions lead to bookings. Google Signals, remarketing, advanced matching and ad personalisation are not enabled in this integration. Read more about Google's processing on Google's information page.
What your browser stores
Your choice is stored locally in your browser for up to 180 days. We then ask again. The choice is specific to this domain and browser; .se and .com have separate choices.
If you allow statistics, Analytics uses cookies with names such as _ga and _ga_…. If you also allow ad measurement, Google may use cookies with names such as _gcl_… and Meta may use cookies with names such as _fbp and _fbc. We limit the first-party cookies controlled by this integration to no more than 90 days. You can also clear cookies and site data in your browser.
Questions about measurement
Contact Paulin Properties at info@paulinproperties.se if you have questions about optional measurement.
This information covers statistics and ad measurement, not the full processing of personal data for bookings, payments or the owner portal.
Last updated: 13 October 2026.